Should I Start a Podcast? (Live From Podcast Movement 2018)

Aug 22, 2018 | Podcast | 0 comments

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Episode Brief Description

Podcasting is a growing medium and could represent an amazing opportunity to grow your business and get your message out to a wider audience.  But should you start a podcast?

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Key Insights & Timestamps

  • [00:30] – Welcome
  • [02:14] – What is involved in starting a podcast?
    • Launching
    • Planning
    • Creating content
    • Editing
    • Marketing
  • [08:51] – The pros of starting a podcast
    • Making connections and networking
    • Improve speaking ability, including gaining public speaking comfort
    • Podcasting allows for a more intimate connection with your customers
  • [14:10] – The cons
    • Time investment
    • Added expense – while you can do it on your own, there are only so many hours in a day. Outsourcing tends to be needed, but will increase overall costs
  • [19:53] – Is podcasting the right fit? What should you know before you begin?
    • Understand HOW it will fit into your business model
    • Determine if it is the right time to start
    • Be sure you have all of the right systems in place before you begin
  • [25:40] – Your Homework

Your Homework

Ariana’s Homework

  • Make your own pros and cons for beginning a podcasrt

Tom’s Homework

  • Take a look at your goals – Would starting a podcast distract you from these goals, or bring you closer to them?

Key Insights

  • Join us for an in depth look at podcasting, live from Podcast Movement 2018!
  • Discover the possible pros and cons of starting a podcas

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