Testing Your Business Idea & Making Sales

Feb 26, 2018 | Podcast

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Episode Brief Description

There are several steps between having a “great” business idea and actually making money.  Skip these steps and you might spend a lot of time and money and still have a failed business.  In this episode, we discuss how to test your idea and start making sales.

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Key Insights & Timestamps

  • [00:49] – Welcome
  • [02:50] – Why your business ideas aren’t worth anything… yet
  • [04:14] – You don’t have a business until someone is willing to pay you
  • [05:37] – Other people already doing your business idea is actually good
  • [08:05] – Create a lean canvas (a one-page business plan)
  • [11:09] – What issues come up when you don’t validate your business idea
  • [22:27] – Your Homework
  • [24:54] – Tom’s Bookshelf (Running Lean)

Us Creating Things Backward

Your Homework

Ariana’s Homework

  • Fill out a lean canvas for your business idea.  And watch the free video explaining how to fill out the lean canvas below.

Tom’s Homework

  • After you fill out a lean canvas for your top idea, make a list of 10 potential customers and begin talking to them/interviewing them.

How To Fill Out Your Lean Canvas

Tom’s Bookshelf

Running Lean

Get This Book

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  • Amazon – Get The Physical or Kindle Version

Key Insights

  • Your business idea isn’t worth much until you validate it
  • You should work on getting your initial sales organically before spending a bunch of money on marketing
  • Time spent going through this process will save you so much time and money later on

Free Guides For You

Plan With Purpose - The Ultimate Guide to DEfining & Building Your Ideal Life

Invest In Yourself - When, How & How Much to Spend to Grow